Loadpoint Limited and Loadpoint Bearings Limited are sister companies in the field of micro-engineering and nano-technology. Good web exposure is key in this high-paced and competitive industry.
They approached Beanlogic with the main requirement of increasing traffic to their web sites and generating more business via the Internet.
Loadpoint have a prominent and prestigious position in the wafer dicing and related industries, having customers for their wafer dicing machines in countries across the world such as China, the United States as well as servicing domestic UK microchip manufacturing requirements. Their presence on the world wide web did not reflect this standing in the industry.
The new web site that Beanlogic has developed for Loadpoint is designed to rectify this situation. As with all Beanlogic web sites it is built using modern web standards for accessibility and using XHTML and CSS2, as well as being optimised for search engines. Combined with the brand reinforcement that the design brings this should bring Loadpoint's web presence in line with it's industry reputation.
Loadpoint Bearings had no previous independent web-presence for their UK and Europe market prior to the launch of their new web site. Their air bearing design and manufacturing expertise is well-developed and they have a prominent place in the market for air spindles, rotary tables, linear slides and other air lubricated precision engineered components.
The new web site is designed to promote not only their expertise in this area of precision engineering but also to act as a marketing toll for selling their air bearing based products. The new web site is built to modern web-standards using XHTML and CSS2 and adheres to W3C accessibility guidelines.
Beanlogic has become a total solutions provider for Loadpoint and Loadpoint Bearings in terms of their web-presence. Beanlogic now manages both web sites for the companies. This means that neither company need be concerned with resourcing individuals or departments within the company for managing their respective web sites. Any and all updates to the web sites will be performed by Beanlogic's web specialists, thus ensuring correctness, adherence to web standards and ensuring optimisation for search engines.